Sales people are the mobile workers in any corporation. They are constantly on the road. With that in mind, a multi-brand FMCG company asked us to create a digital sales tool to replace the physical marketing material.
The goal was to create a digital sales tool that would be easier to carry around than physical sales material and allow the sales people to engage more effectively with their potential customers.
Kontrapunkt Online created the concept, designed the user experience and helped implement the tool, which is expected to improve sales performance.