One the world’s largest retailers faced the challenge of taking their unique retail concept online.
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”History suggests the mobile Internet has potential to create / destroy more wealth than prior computing cycles based on 10x user multiplier effect (from cycle to cycle, the number of users / units increases tenfold). Regarding pace of change, more users will likely connect to the Internet via mobile devices than desktop PCs within 5 years.”
Mary Meeker, Morgan Stanley, December 2009
As companies begin to consider how to react to the rapid and explosive rise of the mobile web, as predicted by the Internets number one analyst Mary Meeker from Morgan Stanley, it’s worth revisiting Harvard Business School professor Clayton Christensen’s brilliant insights into why well managed firms fail at disruptive innovations.
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No company will be a future market leader without also being a marketleader online, says Rasmus Bech Hansen, MD at Kontrapunkt Online in an article in today’s Børsen about how companies can use the web to gain marketshare.
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