Serving an online ace
2009/11/06
Some time ago, Kontrapunkt Online’s Rasmus Bech Hansen, an active tennis player and really active tennis fan, teamed up with a small group of like minded people to create an online community for everyone who loves tennis.
What started as a small online hobby project soon took off with traffic numbers growing rapidly. Therefore the group decided to build a more professional and well-designed tennis community, aided by Kontrapunkt, who designed the visual identity, and Kontrapunkt Online who helped on concept and the user experience of the website.
Read more…
Designing better photographers
2009/11/03
Kontrapunkt Online was asked to redesign Phase One’s website based on the digital newsletter.
Phase One needed a web solution that would reflect the company’s core brand promise: ”What the world’s best photography is made of”. We realized this promise by bringing the different campaign sub-sites and the main site together into one integrated web solution.
This solution places the Phase One website as a platform where customers can browse new products and gain new knowledge and ideas about photography. This way, the website informs about Phase One products as well as helping the customers becoming better photographers.
View the website here.
Touch me if you can
2009/11/02
How come all mobile phone manufacturers these days are focusing on touch screen technology?
It’s been all over the news for a long time. “Nokia challenges iPhone with a touch screen cell phone” and “LG unveils New Touchscreen Phone, the GD510″. The news are about the same challenge. That is, challenging the iPhone market dominance and trying to win customers by launching yet another, but better touch screen.
But what do touch screens do for the user experience? The touch screens enable a significant different user experience. It allows for a more user friendy navigation, especially for elderly and disabled people. The bigger touch screens give the user a better browsing experience. Following this development, the mobile Internet will soon be bigger than the existing web. The devices also become more engaging and playful. For instance with sensors built in to the phones, they are already becoming serious gaming devices.
The touch screen phones are here to stay and they will make it a lot more fun to experience the real and digital world around us.
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